Take the (marketing) power back!

Use free web tools to create your own sales-focused marketing material

Until recently, if a sales person wanted to promote themselves, their products and their company through websites, leaflets, promotional or instructional videos/pictures he or she had to ask marketing to spend time and money (good luck!)

That's all changed now. Chris Baggot's email marketing blog thankfully goes a little off-subject to show how a sales rep is using web tools to take the power back from marketing.

To give basic information and provide a "feel" for his company and people, Kurt Vetters uses a free blog (you can set one up yourself in minutes).

He's even doing product demos and testimonials via YouTube with videos presumably recorded on a standard home digital camera - or maybe even a mobile phone.

You could do it. Today. Here's the original post on Chris' blog.