How to lose your credibility in less than one second

Cliched phrases turn buyers off

I think it's entirely reasonable to suggest that anyone who uses the following phrases in their sales or marketing materials should be shot :

• "In today's competitive marketplace"
  
• "In today's global marketplace"

Together, these two search terms get 150,000 mentions on Google. However true it is, when something is said too much it loses all its meaning and becomes a cliche. Please. Stop. It's boring...